Pinterest Strategy for Traffic Growth

Develop and execute a Pinterest strategy to drive traffic to products and sales pages for retreats, workshops, and email challenges.

Research and utilize effective Pinterest marketing techniques to enhance engagement and conversion rates. Collaborate with the team to align strategies with business goals. We will expect you to track relevant metrics in an Airtable hub, provide weekly reports, and conduct the content creation. You will create pins inside of our Canva account, use content from our Google drive, post on our Pinterest account, and enter relevant metrics into an Airtable hub. We have a library of original images, and provide written, audio and video content. You will create the monthly content calendar -- but will wait for approval before posting pins.

Background: This is for a brand that provides in-person and online experiences with horses. Our central ethos is that it is beneficial and necessary that humans learn directly from horses, nature and the more-than-human world. We teach using a blend of constellation therapy, nature-based education, and intuitive reasoning.

If you decide to submit a proposal, please put the word HORSE in the subject line or first line of your cover letter. Thank you so much!